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There’s a lot of misinformation in the market about real-time bidding. Consider these five ways to be smarter in how you do online marketing through RTB.
Michael Xu | October 28, 2011
China’s SME sector is growing rapidly but the use of analytics is still nascent. Here’s why.
Adaline Lau | October 27, 2011
LinkedIn continues its expansion in Asia with the launch of an office in Japan.
Brandon Cheung | October 27, 2011
I fear we’re in an age where we create more noise and less meaningful impact. Here’s why.
Joe Nguyen | October 26, 2011
To understand the full profile of today’s digital consumer, it is no longer enough to measure desktop traffic alone. Consider these stats to find out why.
Chris Wieners | October 25, 2011
Casinos must learn to adapt messages and integrate online and offline mediums to target Chinese consumers. Here’s how.
October 24, 2011
If you start with doing what you love, the rest will flow from there.
Arun Kumar | October 22, 2011
Google’s earnings report reveals advertisers are sticking to basics – accountability and performance get the ad dollars.
Joshua Maa | October 21, 2011
Leveraging China’s most popular mobile racing game, Jaguar engaged gamers to launch its XKR model with success. Here’s how.
Adaline Lau | October 21, 2011
Google may have retired Buzz but the search giant has asserted its support for Google+, its latest social project.
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Matt Harty | October 31, 2011
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