LBS Opportunities for Casino Marketers in Macau
Optimize your CRM campaign with these location-based tactics.
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Tag Archive | "Jiepang"
Social Media Opportunities in China
Gordon Choi | December 15, 2011
China has domestic social websites and platforms similar to established Western sites leading to high adoption and consumption of social media in the country. Here's why.
LBS Marketing in China: 3 Things Jiepang Can Teach Foursquare
Adaline Lau | September 29, 2011
Global brands such as Starbucks, McDonald's, Burberry, and Galaxy Macau team up with the check-in service.
Gamification for Sustainable Engagement
Brandon Cheung | June 23, 2011
Consider these two points to understand what drives people to play games and how to apply it in marketing.
Digital Luxury in China: Case Studies Show It’s Not too Late to Start!
Michael Zung | June 9, 2011
Luxury brands such as Burberry and Johnnie Walker are using social media marketing to connect with Chinese consumers; here's how.
Digital Marketing Trends: What’s Hype? What’s Reality?
Patrick Tam | February 15, 2011
The ability to spot and discern trends that are hype will ensure your marketing campaigns achieve practical outcomes.
Daily Deals Advance in Asia With Groupon HK, Dell Swarm
Adaline Lau | January 21, 2011
Groupon HK goes mobile and Dell Swarm gains momentum.
Is Jiepang the Answer to Foursquare in the Chinese Market?
Rudi Leung | January 13, 2011
Marketers should not ignore location-based services in 2011 because the smartphone market will continue to boom within the region.
How to Optimise Mobile Marketing in Your Media Plan
James Wu | October 6, 2010
What are the opportunities of using augmented reality, location-based services, or other emerging technologies in your marketing campaign?
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