Baidu Conference 2012: Cloud, Big Data, and Mobile in China
Cloud computing and big data intelligence were key themes at the Baidu Tech Conference this year as the search giant looks to dominate China’s nascent mobile Internet market.
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Tag Archive | "RenRen"
LBS Opportunities for Casino Marketers in Macau
Chris Wieners | March 30, 2012
Optimize your CRM campaign with these location-based tactics.
Pinterest Sees Significant Growth Across Asia Pacific
Adaline Lau | February 23, 2012
In China, rival service Renren Guangjie is considered to be more e-commerce friendly for brands, offering a marketplace with Chanel, Clinique, and others.
Social Media Opportunities in China
Gordon Choi | December 15, 2011
China has domestic social websites and platforms similar to established Western sites leading to high adoption and consumption of social media in the country. Here's why.
Strategy: The Reality Check
Joni Ngai | July 6, 2011
Here's how you can tell if a proposed strategy is effective or not.
Facebook Seeks Opportunity in China
Adaline Lau | April 12, 2011
Facebook may team up with Baidu, China's largest search engine, to launch a social network in the country, according to news reports.
Where Are You? 3D Positioning of Social Marketing
James Wu | January 5, 2011
Using one of China's largest food manufacturers, COFCO, as a case study to demonstrate successful social marketing in the country.
6 Golden Rules of Email Marketing in China
Francis Kwok | December 22, 2010
Email marketers face various challenges in China: acquiring quality databases, low open and delivery rates, spam, and more. Consider these rules before you start.
Social Technology: Getting It Right on a Global Scale
December 1, 2010
How brand managers, marketers, and agencies must understand how to use new social tools. Consider these three examples.
Most Marketing Buzz Words Today Are at Least 10 Years Old
Patrick Tam | October 15, 2010
Social networking, group buying, and smartphones are not 'new' ideas, though they are all maturing.
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Adaline Lau | September 7, 2012
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