Archive | Hong Kong

Will Taobao Juhuasuan Overtake Yahoo Hong Kong?

 |  April 25, 2013

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Will Taobao Juhuasuan Overtake Yahoo Hong Kong?

According to comScore, Taobao Juhuasuan is the no. 2 deal site globally and fast becoming popular in Hong Kong.

DBS Bank Uses Group Buy and Facebook to Acquire Affluent Customers [Case Study]

 |  April 24, 2013

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DBS Bank Uses Group Buy and Facebook to Acquire Affluent Customers [Case Study]

The financial institution demonstrated it could use group buying to engage and attract high net worth individuals through a measurable and cost-effective way.

Yahoo Opens Online Outlet Stores in Hong Kong

 |  April 22, 2013

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Yahoo Opens Online Outlet Stores in Hong Kong

The web portal has partnered with 10 companies to launch outlet stores targeting online shoppers in the city.

Privacy Please!

 |  April 8, 2013

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Privacy Please!

How will the privacy policy impact marketers and companies conducting business in Hong Kong?

Millennial Media: Mobile Device Trends in Asia [Study]

 |  March 6, 2013

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Millennial Media: Mobile Device Trends in Asia [Study]

In Asia Pacific, Samsung led the device manufacturer category in 2012 on the mobile ad network.

Standard Chartered Matches Facebook Likes to Raise Money for Charity

 |  February 26, 2013

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Standard Chartered Matches Facebook Likes to Raise Money for Charity

TBWA digital arts network has helped the bank increase its fan base from 17K to 50K fans within two months through community engagement via Facebook.

How to Avoid Social Media Humiliation

 |  February 5, 2013

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Consider these pointers to avoid a social media crisis.

Subway and 7-Eleven Dip Into Apple’s Passbook in Hong Kong

 |  November 22, 2012

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Subway and 7-Eleven Dip Into Apple’s Passbook in Hong Kong

Both chains have adopted Passbook in a move to offer mobile coupons to customers.

Groupon Display Ads Raised Sales by 30 Percent; Unveils Concept Store

 |  November 19, 2012

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Groupon Display Ads Raised Sales by 30 Percent; Unveils Concept Store

Groupon Hong Kong’s display campaign drove sales using new production tool.

SES HK 2012 Roundup: Social Analytics, Multi-Touch Attribution, and Mobile Trends

 |  September 12, 2012

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Check out more tips and trends from Day 2 of SES Hong Kong.

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