What Marketers Can Learn From Young Mobile Users
Let’s all stop shaking our heads at kids gazing into their phones and instead try to figure out what it is they’re looking at.
Let’s all stop shaking our heads at kids gazing into their phones and instead try to figure out what it is they’re looking at.
Meera Chopra | March 26, 2013
A look at global mobile ad trends, including viral ads in emerging markets such as India.
Adaline Lau | March 15, 2013
NetElixir shares the challenges and tips for online retailers to do search marketing in the country.
Mandar Marathe | January 30, 2013
Global Internet and technology giants will look at India with a special interest in 2013.
Adaline Lau | January 11, 2013
India-based comScore exec says more brands will build integrated campaigns that include mobile and online in 2013.
Adaline Lau | January 11, 2013
Snapdeal exec shares how marketers will see a huge lift in ROI when their decisions are driven by data.
Adaline Lau | January 9, 2013
SapientNitro director of marketing strategy says big data will be big in India this year.
Sandeep Amar | January 8, 2013
Marketers in India are no longer asking why they should advertise on mobile but how to and how much to advertise on the platform.
Adaline Lau | January 4, 2013
Position2 CEO shares two case studies of how Pepsi and ICICI bank engage users via social media marketing.
Adaline Lau | December 31, 2012
Head of marketing from India’s most popular online travel site shares how the company develops a localized social marketing strategy for a global and local audience.
Meera Chopra | April 23, 2013
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