Improving Your Digital First Impression
You have a variety of ways to improve your first impression for your business in the search and social environment.
You have a variety of ways to improve your first impression for your business in the search and social environment.
Adaline Lau | May 8, 2013
Within six days of creating a WeChat presence to target Mainland Chinese visitors, the Macau Government Tourist Office has accumulated more than 500 subscribers to qualify as an official account.
Adaline Lau | May 6, 2013
The NGO focused on a digital-first campaign leveraging social this year.
Louise Au | May 2, 2013
The golden rule for social marketing and social games is the same.
Adaline Lau | May 2, 2013
Its chief marketing officer has led the social media strategy and launched a Facebook page in February.
Jon Wade | April 29, 2013
If you look at the usage statistics by channel of the various markets across Asia you see a pattern that often flies in the face of this assumption.
Adaline Lau | April 24, 2013
The financial institution demonstrated it could use group buying to engage and attract high net worth individuals through a measurable and cost-effective way.
Max Sim | April 24, 2013
Consider these factors before launching your social media contest.
April 22, 2013
A growing number of digital marketers are turning to social scoring tools to algorithmically grade an individual or brand’s social value or influence. But each of these tools comes with its problems.
Adaline Lau | April 18, 2013
The music streaming service has confirmed a number of leading advertisers as it made its platform available in Hong Kong, Singapore, and Malaysia.
Motoko Hunt | May 9, 2013
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